The winner has been announced for the 2021 FanXP Innovation Challenge, with content creation platform Slate taking the prize in the biggest basketball startup competition in the world.
Nine of the 38 entries were selected for the finals and faced a review by an expert jury, whose members concluded that the best entry came from Slate, a new platform that US pro sports social media teams have quickly adopted to create more engaging content.
Winning team Slate is already working with organizations like the NFL, Fox Sports and the Houston Rockets to level up their social media content. Slate is made up of a team of experienced professionals who have run accounts for major brands.
"We were thrilled to participate in FanXP," Slate Co-Founder & Chief Growth Officer Will Brooke said. "The mentorship gave us a veteran sounding board to share and get feedback on our solution, which was combined with keynote sessions where we could learn more about the needs and opportunities relevant to EuroLeague. It’s been great to see they’ve developed a platform for discussing new and innovative ideas in sport!"
The other finalists were Imagine AR, LivXP AG, Fanprime: MyEb+, Seyu Solutions, Sceenic, LiveDuel, FanDome and Clupik.
The members of the jury were Mathieu Lacome (Head of Research and Innovation at Paris Saint-Germain); Didac Lee (Galdana Ventures Co-Founder and former Board Member and Head of Digital at FC Barcelona); Jasmine Robinson (General Partner at Causeway Media Operations); Susanne Timosci (Global Lead Key Account at Bundesliga); Sree Varma (iSportconnect Founder & CEO); Luis Vicente (Group CEO at Eleven Sports) and Gregory Davies (Founder AD!SRUPT!VE!NFLUENCE!).
With the aim of offering fans the best experience possible, the FanXP Innovation Challenge – staged in collaboration with N3XT Sports – challenged the latest generation of tech startups to join the sports fan revolution. All finalists are congratulated for their hard work and outstanding creative ideas.