Bouncing for Good – Where Basketball Meets Purpose
Bouncing for Good – Empowering Youth Through Basketball Values & Creativity
Euroleague content pages
2 mins read
Bouncing for Good is a Europe-wide social initiative created by Motorola and Euroleague Basketball through the One Team program.
It uses basketball as a powerful tool to:
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Teach teamwork, perseverance, respect, and creativity
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Encourage self-expression through art
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Provide access to sports equipment and role models
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Build confidence in children through fun, hands-on workshops
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Build essential digital communication skills
The initiative turns every bounce of a basketball into a step toward a brighter future.
- Led by One Team coaches – specialized in this field
- Designed specifically for children in schools and local social organizations
- Includes teamwork games, memory-solving games, and creative thinking tasks
- Children explore values like responsibility, effort, health, and respect
- Colors are given to these values to make the learning easy and fun!
- Children design their own version of the “perfect basketball” based on the colors and values they have learned.
- Their artwork is then transformed into real basketballs by an artist, bringing the perfect ball to life.
- One Team Ambassadors take part in this initiative by inspiring and motivating the kids.
- Basketballs are given to schools to provide every child with the opportunity to play the sport and benefit from all its advantages.
- Bring basketball and all its benefits closer to vulnerable communities.
- Educate children on the core values of sport through fun and engaging workshops.
- Provide kids with the opportunity to meet EuroLeague players and role models.
- Inspire healthier lifestyles by promoting physical activity and teamwork.
- Create memorable experiences that foster inclusion, joy, and personal growth.
Highlight countries and cities with completed or upcoming programs:
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Poland – Trefl Sopot
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Italy – Olimpia Milano
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Greece – Panathinaikos & Olympiacos
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Spain – Baskonia
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France – Paris Basketball
Our One Team Ambassadors proudly support Bouncing for Good
Quote – Juancho Hernangómez (Panathinaikos, Athens):
“It’s an honor to be part of the One Team–Motorola Bouncing for Good initiative and to share these special moments with the children. Basketball has given me so much, and being able to give back — whether through a simple gesture like donating a basketball or spending time with them on the court — means a lot to me. I truly believe in the power of sport to inspire and unite, and I’m grateful to be involved in this meaningful program.”
Quote – Giannoulis Larentzakis (Olympiacos, Athens):
“Seeing the excitement in these kids’ eyes reminds me why initiatives like this matter so much. Basketball teaches us values like teamwork, perseverance, and respect — lessons that extend far beyond the game. I’m proud to be a One Team Ambassador and to take part in projects that make a real difference in young people’s lives.”
Motorola is part of Lenovo Group, a global leader in technology and innovation.
The brand is recognized for combining cutting-edge design with reliable performance, connecting people to what matters most.
Through its partnership with EuroLeague Basketball, Motorola engages fans through unique activations and experiences.
It continues to inspire new generations with creativity, style, and functionality.
EuroLeague One Team is the corporate social responsibility program of EuroLeague Basketball.
Launched in 2012, it uses the power of basketball to create real social impact across Europe.
Through partnerships with clubs, legends, and local communities, One Team delivers tailored programs that address key social issues.
Its mission is to inspire, integrate, and empower people by bringing positive change through sport.